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Christian Dior

Project Name

Elite Client Event Organization for Christian Dior

Owning Entity

Christian Dior

Project Duration

12 Months

Completed

Project Scope

01

Organization and execution of the Elite Event for premium clients of Christian Dior as part of the company’s official loyalty programs

02

Execution of the event with the attendance of the Secretary General of the Chambers of Commerce and a large segment of elite clients from inside and outside the Kingdom, totaling 500 clients

03

Launch of marketing campaigns to promote products and activate customer loyalty programs for Christian Dior

04

Organization of an open meeting between company leadership and elite clients, along with promotion of new products

05

Preparation of plans for exclusive media coverage of the Elite Event for Christian Dior clients

Project in Numbers

Photo Coverage

67

Media Plans

5

Media Materials

25+

Media Coverages

8

Videos

3

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